Having being voted as the Most Valuable Brand in South Africa by Brand Finance for three consecutive years is a remarkable achievement, but doubling this achievement by winning the prestigious world branding awards for two consecutive years, and topping it off by securing a backstage pass to join an elite league of Forbes 500 companies is indeed impressive.

White Star

White Star’s unwavering commitment to serving the needs of its consumers, since its launch in 1999, is the reason fora product that never compromises on quality and isin line with needs of consumers to make healthier food choices, using as little additives and preservatives as possible, if any.

Redefine Properties

Redefine Properties is a JSE Top40 Index-listed Real Estate Investment Trust (REIT) whose core purpose is focused on people-centricity.


As a business designed to connect people today for a better tomorrow, Vodacom’s purpose-driven brand constantly strives to make internet access available to all and bridge the digital divide in the communities it serves.


No stranger to the world of coffee, the NESCAFÉ brand came about in 1929, when Nestlé was briefed to find a way to use Brazil’s large supply of surplus coffee beans resulting from the Wall Street crash. Not only was this this request the start of a new way for coffee lovers to drink their favourite beverage, it also heralded the beginning of several enduring relationships with Brazil’s coffee farmers, pioneering NESCAFÉ ’s coffee future.


Since KFC’s journey began in South Africa with the opening of the first restaurant in 1971, in Orange Grove, Johannesburg, the brand’s founder - Colonel Sanders and his Finger Lickin’ Good chicken has now been firmly entrenched on the continent.


For approximately six years before construction began on the Gautrain, the Gautrain Rapid Rail Link brand operated as a forerunner to the Gautrain brand of today.


Financial institutions in South Africa are required to dedicate a percentage of their net profit to projects that improve financial literacy in the country. WesBank's courage and willingness to explore beyond the expected was one of the reasons this campaign stood out from the average.


With its roots in print solutions and office automation, Nashua has shifted its focus and has subsequently evolved its business into a Total Office Provider. From projectors to pencils and PBX Solutions, to devices, data and document management, Nashua’s vision is to supply and service customers with each and every business requirement.


MarkLives serves up a trade-media success story in a time where media organsiations have been actively divesting from journalism.


The AVBOB brand, over time, has come to be seen as a metonymy for funerals in the South African collective unconscious – a catchword, if you will, for the custodianship of achangeless ritual.


A brand that has long understood how important the overall guest experience is and how this ultimately impacts brand reputation is the Thornybush Collection. Offering a total of 12 lodges, 11 of which are located in the Thornybush Private Nature Reserve situated close to Hoedspruit and one in the northern region of the Sabi Sand, the Collection has long prided itself on offering an outstanding bush experience and sets as its objective the aim of consistently exceeding guests’ expectations.

Cell C

It’s been a notably successful year for Cell C, with the brand celebrating a host of accolades across a number of areas.


The Sanlam Group’s focus for its centenary celebrations, 'a better world for generations to come', is a purpose-led concept that reinforces the role that the financial services industry can play in building lasting legacies. The concept comes from the underlying insight that all of us, no matter who we are or where we come from, want to leave the next generation with the prospect of a better future, with more opportunity than we were given.

Alexander Forbes

At Alexander Forbes, the customer sits at the centre of the brand’s Ambition 2022 strategy, strategy that aims to deliver on the brand’s promise… securing your financial well-being for a lifetime.


The “let’s fix our sh*t” campaign may have started life as a broad statement about South African resilience but it quickly became a tool for Nando’s to ask themselves where they, starting in their own business, could do things better.


How does a bank deal with its major shareholder dramatically reducing its investment, and with the prospect of re-branding not just across a country – but across an entire continent? And all this, within just one year?


As a cherished icon, trusted friend and beloved family favourite…South Africa’s number one sugar brand, Huletts, has been sweetening the lives of consumers for over 120 years.

Swarm Digital

Swarm Digital prides itself in delivering innovative solutions across development work, CRM, digital and direct marketing